As the Founder of the SquashLab and Communities apps, I am excited to work with a team of professionals to grow our Apps into the global market. I live in Brisbane and Amsterdam and was the Former World Squash No.2 and the former coach to 8 times World Squash Champion and World No 1 Nicol David.
From an early age I was part of the squash club playing community, playing local, national, and international leagues to where I was professionally ranked. I wanted to be able to scale my coaching business and pivot into the digital world so that I could share my 40 years of knowledge with as many people as possible.
DIRECTOR OF MARKETING AND STAKEHOLDER ENGAGEMENT
I identify opportunities, problems and formulate multi-level solutions for each stakeholder and users of our apps. With SquashLab Communities, the outcome we seek is to expand reach and create connections to others through complex problem solving for Federations, Associations, Clubs, Schools, Players and Sponsors.
My background is in marketing with a focus on digital marketing strategies with a diagnostic approach. I originally came from the United States and having lived in many places including Venezuela, Italy and now Australia, I bring a unique perspective for global engagements to the partnership.
CO-FOUNDER / DIGITAL TRANSFORMATION GURU
I engage with Business leaders to help them make sense of their cloud journeys to successfully lead their organisations through digital transformation programs. We plan and craft the approach together to ensure there is alignment with goals, objectives, and values.
We work on agile and lean approaches to drive out Minimum Viable Products to launch to market. My role is to assist with the strategic direction of our apps and successfully launch them into the global marketplace.
The benefits of downloading the SquashLab Communities app are:
- Get Connected with your squash community.
- Receive personalised notifications to your phone on events / tournaments/ interesting news about your Club / Association.
- Access to amazing squash lessons, workshops, referee videos and hundreds of videos of how to play in the video library.
- Get searching how to improve your favourite shot.
- Join other clubs.
- Find your next opponent.
Access to hundreds of coaching videos
The number one "go-to" resource for everything squash and racquetball within your Club, Gym or Association/Federation.
Lift your game, learn the rules, find an opponent, find a coach and a court wherever you are, and stay connected with your community.
Go ahead and download our App today it will be the best thing you do.
The SquashLab Communities app is available in Australia currently and soon to be launched globally.
When you download the App contact your Sports Club/Administrator to activate your membership.
If you are interested in using the SquashLab Communities App and you are outside of Australia,
contact us on firstname.lastname@example.org to find out how.
SquashLab Communities App
The SquashLab Communities App, which launched as a response during the COVID-19 pandemic, was developed to serve the Squash Community by facilitating greater engagement and participation in the sport at a community level. It is more feature-rich and is designed to engage squash players with one another, coaches, clubs and their governing bodies. It is also intended to connect the global squash community as it rolls out internationally.
The number one "go-to" resource for everything squash and racquetball within your Club, Gym or Association/Federation. Lift your game, learn the rules, find an opponent, find a coach and a court wherever you are, and stay connected with your community.
Pick your racket or racquetball, and learn more about the games through progressive learning and hi-definition content.
For super beginners through to super advanced at a national level.
Filmed with International Squash Superstars and featuring a coach/venue near you.
To access a full year of SquashLab Communities content and connect with your local community. Contact us or find your nearest community Squash Hub and get registered locally within the app.
If they are not registered, please contact email@example.com to arrange access.